Due to my work on the stage as a dancer and choreographer, I have a good sense of space and an awareness of perspectives and objects. For this reason, it was only natural for me to explore the use of space. I decided to train as a Designer (nowadays 3D Polydesigner) and have been fully qualified in Switzerland since the year 2000. I am able to offer styling, visual merchandising, window dressing and furnishings.
I have worked as part of the creative teams at MODISSA, OLIVER and BIG. Whilst at BIG I was, within a short space of time, given responsibility for visual corporate identity over the whole of Switzerland. As a result of this, whilst at Jelmoli I was given responsibility for the overall organization of the women’s fashion department, including all window displays.
As a freelance designer, I was employed on a temporary basis for the company Konstrukta, whose main client is Ikea. At a later point I was also able to utilize my creative skills working for Navyboot Fashion, who, at that time, were embarking on a redesigning of their stores throughout Switzerland. I have had the privilege of working in roles including concept artist and designer in Luzern for Silk&Cotton (Women’s fashion) and Square (Men’s fashion), for Polo St. Moritz on Tour and for the studio Artishock in Zurich.